Carter — Autonomous Ad-Tech Ecosystem

Client: Shyftlabs — B2B SaaS · Ad Tech · Agentic Platform

Challenge: Fragmented campaign management bleeding operational time, disconnected UI patterns, and no unified intelligence to support 300+ enterprise clients.

Solution: Engineered a living ecosystem with an AI-powered forecasting layer, unifying fragmented departments and creating aggressive operational leverage.

• 300% — Asymmetric revenue growth
• 70% — Operational time reclaimed
• 50% — Fewer compliance errors via automation
• 4.6/5 — Ecosystem adoption score